What if your scent could help save the planet?
Earth Day isn’t just about switching off lights for an hour or posting a green leaf on Instagram. It’s about mindful choices like what you put on your skin every morning.
Yes, even your perfume has an environmental footprint.
So, what if you could feel amazing, smell divine, and do a little good for Mother Earth? That’s where Reform Fragrances comes in your Indian-made, ethical, and oh-so-fragrant alternative to chemical-laden scents.
The Reform Difference: Scent Meets Soul
When we say we’re different, we mean it. Our perfumes don’t just stay on your skin; they stay in your memory.
Here’s what makes us a green (and glam) choice:
- No headaches or skin irritation – We keep it clean and kind.
- Vegan & cruelty-free – Not tested on animals. Ever.
- Gluten-free alcohol – Even your skin deserves the good stuff.
- No added colors – Why dye a fragrance?
- Handcrafted in India – Made by us, for you.
- Personalized gift-ready – Add your name, message, or even a photo to make your gifting unforgettable.
- Sustainability loop – We pick up your empty Reform glass bottles and hand them over to construction workers, who reuse them in eco-friendly ways. Recycling with real-world impact.
Now that’s a breath of fresh air, isn’t it?
Torna & Shivneri: When Earth Meets Royalty
Some perfumes are made in labs. Ours are born from history and heritage.
- Torna: A majestic deer musk perfume with a hint of “mitti” (wet soil). Bold, grounding, and named after the Torna Fort of Shri Chhatrapati Shivaji Maharaj. It smells like legacy.
- Shivneri: A floral ode to royalty. With rose, jasmine, and sandalwood, this perfume is soft, elegant, and regal, like the Shivneri Fort it’s named after.
Every spray is a whisper from the past, wrapped in modern grace.
Why Earth Day Needs Perfume Reform
Let’s get real, most mainstream perfumes are:
- Packed with toxic chemicals
- Colored artificially (for what, aesthetics?)
- Tested on animals
- Non-recyclable
And then there’s Reform, where every decision smells of ethics, Indian roots, and self-love.
“Finally found a perfume that doesn’t give me migraines or guilt! My bottle of Yatra goes with me everywhere.”
— Ritika, 28, Bengaluru
Your Earth Day Challenge: One Conscious Switch
This 22nd April, we challenge you to swap just one harmful personal care product for an ethical one.
Start with perfume. Why?
- It stays with you all day.
- It sits directly on your skin.
- It says who you are—before you even speak.
And when it’s Reform, it also says: I care. About me. About the planet.
Which Reform Perfume is Your Earth Day Match?
- Teej – Floral and festive, like joy bottled up.
- Onam – Chocolatey warmth that feels like a soft hug.
- Vari – Aromatic and woody, grounded like Earth itself.
- Yatra – Aquatic and calm, inspired by temple travels.
- Torna – Bold, musk + mitti. The scent of strength.
- Shivneri – Floral royalty with a soft, spiritual edge.
FAQs
Q. How eco-friendly is your packaging?
A. We use minimal, recyclable packaging and offer a bottle pickup initiative for reuse by local workers. Perfume with a purpose!
Q. Do your perfumes suit Indian skin and climate?
A. Absolutely. Reform is made for Indian lifestyles, and our blends are crafted to perform beautifully across seasons.
Q. Can I gift this with a personal touch?
A. Oh yes! We offer customized stickers with your name, message, or even photo. Perfect for birthdays, anniversaries, or “just because.”
Smell Good. Do Good. Feel Great.
This Earth Day, choose a scent that’s more than just pretty. Choose one that’s kind to your skin, the planet, and your soul.
With Reform Fragrances, every spray reminds you:
We invoke Emotions.
And yes, we help you Grow Younger.
Shop your green perfume now — Because real beauty is ethical, emotional, and proudly Indian.
